Air Purifier Market overview

As of the latest available data in 2022, the Air Purifier Market Size was estimated to be valued at USD 6.3 billion. However, according to projections, the industry is expected to experience substantial growth in the coming years. It is projected to reach USD 7.0 billion in 2023 and further expand to USD 13.4 billion by the year 2030 and grow at a (CAGR) of 11.4% during the forecast period from 2023 to 2030.

The Air purifier market is witnessing rapid revenue growth. Increasing sale of portable air purifiers is a major driving force behind the market growth. Besides, the rising use of portable air purifiers in residential and commercial setups pushes the market value.

An air purifier is a device that promotes improving indoor air quality by eliminating pollutants from the air. A portable air purifier is used indoors to purify the air. Air purifiers differ in their setup, operation, technology, and the volume of air they clean, all of which influence air cleaner effectiveness. Air pollution leads to an alarming rise in environmental issues, which, in turn, gives rise to various diseases like asthma. in 2016, according to the WHO, air pollution contributed to 7 million premature deaths a year, while 92% of the world's population is estimated as breathing the toxic air. In economically backward countries, 98% of children under five breathe toxic air. Due to this, air pollution is the major cause of death for children under 15, killing 600,000 every year. Awareness of increased air pollution among consumers and diseases associated with air pollution is expected to impact the growth of portable air purifier sales positively. Furthermore, innovative products offered by market players coupled with after-sales service for portable air purifiers boost sales, thereby providing a portable air purifier market opportunity. The rise in demand for air care and increased concerns over indoor air quality have led to high portable air purifier market demand worldwide.

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Market Players

Air Purifier Market Key Companies includes

• Sharp Corporation (Japan)
• Dyson (Singapore)
• Panasonic Corporation (Japan)
• Honeywell International Inc (US)
• Unilever (UK)
• Midea Group (China)
• Xiaomi Inc (China)
• COWAY CO. LTD (South Korea)
• Koninklijke Philips N.V. (the Netherlands)
• Blueair (Sweden)
• Daikin Industries Ltd (Japan)
• LakeAir (US)
• Samsung (South Korea)
• IQAir (Switzerland)
• Broad Group (China)
• AB Electrolux (Sweden)
• Whirlpool Corporation (US)
• YADU Int’l Technology (Beijing) Co. Ltd (China)
• BONECO AG (Switzerland)
• Austin Air (US)
• Airgle Corporation (US)
• Rabbit Air (US)
• Airdogusa (US)
• Levoit (US), among others

Air Purifier Market – Segments

The air purifier market is characterized by various product categories that contribute to its overall growth. From 2018 to 2030, the market is expected to witness significant financial expansion, measured in USD million. The diverse range of air purifiers includes HEPA purifiers, UV air purifiers, activated carbon air purifiers, ion & ozone generator air purifiers, and other innovative solutions. This product outlook reflects the market's commitment to offering diverse technologies and features to address different air purification needs.

In addition to product segmentation, the market is also classified based on sales channels, with a focus on revenue in USD million from 2018 to 2030. The sales channels encompass both offline and online platforms, reflecting the dynamic nature of consumer preferences and the industry's adaptation to digital trends. This segmentation provides insights into the changing landscape of consumer behavior in purchasing air purifiers.

Geographically, the air purifier market is regionally divided into North America, Europe, Asia-Pacific, and the Rest of the World. Each region contributes to the overall market dynamics differently, influenced by factors such as air quality concerns, regulatory standards, and technological advancements. By understanding the regional outlook, stakeholders can tailor their strategies to capitalize on specific opportunities and challenges in different parts of the world, ensuring a more nuanced and effective approach to the global air purifier market.

Regional analysis

The Portable Air Purifier Market is studied in prominent regions such as North America, Asia Pacific, Europe, the middle east and Africa, and other parts of the world. North America is expected to register prominent growth owing to the government's serious action to improve the environment. The awareness regarding asthma and allergy harm to pets will improve the market growth in the region. There are several reasons for the poor air quality indoors, and this will be helpful to remove this. The presence of key market players in the region is also a factor for the market growth and will boost the market in the forecast period. Other regions of the market will also gather growth in the coming years.

Industry news

Scosche, an American accessory brand, launched the AFP2-SP FrescheAir in India, a portable HEPA air purifier. It helps you breathe fresh, clean, deodorized air to protect you and your family while in your car.

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