According to a new report by UnivDatos Market Insights, the MENA Primary Care Physicians Market is expected to reach around USD 10,382.57 Million in 2032 by growing at a CAGR of 6.4%. MENA is a diverse and dynamic region that is experiencing a fast pace of growth and this in turn has presented it with certain prospects in the healthcare sector, and some of the challenges it has had to confront. Primary care physicians, who are the main points of stay for most of the patient population, are at the core of this context. General practice, family medicine, pediatric, and internal medicine are components of primary care, which aims at providing continuing care to the individual. This article aims to focus on the situation of the primary care physicians’ market in the MENA region as to its demand, costs, areas of usage, and future outlook globally.

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The World Health Organisation (WHO) has estimated that the global demand for qualified and trained primary care physicians is sharply rising.

Currently, there is an increase in the need for primary care physicians around the world. These include the growing demographics of the elderly population, the rising incidences of chronic diseases, and an evolving focus on regular healthcare check-ups. The WHO notes that there is a severe shortage of accessible and effectively trained health workforce globally including primary care physicians and estimated to increase to 18 million in 2030. This shortage is particularly well-experienced in the developing world, where most of the health systems are still in development, some of which include parts of the MENA region.

Several aspects make the demand for primary care services increase in the MENA region and those include the following. Demographic shifts including population density, urbanization, and emerging NCDs such as diabetes and cardiovascular diseases require a functional primary care system. Further, the COVID-19 outbreak suggested the need to enhance the primary care sector for addressing public health issues and has been the major focus for improvement lately.

Cost Implications

The expenses associated with the delivery of healthcare in general and especially primary health care is a major concern in the MENA for both governments and patients. Healthcare costs are accordingly significantly middle for diverse reasons including the economic status of different countries in the region, their structure of healthcare systems, and governmental policies. Currently, advanced countries such as the United Arab Emirates (UAE) and Saudi Arabia have committed significant capital to developing efficient health care, including primary health care, but low-income countries have limited capital for expenses.

On this front, patients face issues with affordability when it comes to primary care services since in most countries, patients' pocket expenses are high. In many of the MENA countries, a progressive effort to transform health systems with a focus on UHC has begun due to perceived and/or recognized inefficiencies and constrained access to effective primary care. But eventually, they emphasize the need to allocate significant financial resources and careful planning to achieve this goal.

Applications of Primary Care

In the domain of the health needs of the population, primary care physicians in the MENA region serve a great number of functions that are instrumental in the overall healthcare of the people. These include routine health checks, identifying and handling minor ailments, and major ailments, health promotion, and provisions of competent referral services. PCPs can often be the primary care practitioners in rural and other under-served communities and thus, this reveals the importance of PCPs.

1. Preventive Care: Family practitioners stand in a strategic position whereby they offer preventive care services including immunization, health assessment, and educational counseling. The problem of NCDs and other diseases can be significantly reduced if there is an emphasis on preventive measures, as well as screening services.

2. Chronic Disease Management: The population in the MENA region is now developing chronic conditions like diabetes and hypertension, and PCPs are vital in the treatment of such illnesses. They attend to patients chronically over time offering care, tracking diseases, and providing information concerning changes in behavior and compliance with the prescribed medication.

3. Acute Care: Primary care doctors treat occasional sicknesses and injuries and ensure they offer urgent and relevant care. Employees in this area of specialty mainly attend to patients first, or within the first few hours of presenting the symptoms, and therefore, play a central role in identifying and addressing acute diseases.

4. Health Education and Counseling: Educating patients about healthy lifestyles, disease prevention, and management is a key function of primary care physicians. They play an important role in raising awareness and promoting health literacy among the population.

5. Coordination of Care: Primary care physicians coordinate patient care across different levels of the healthcare system, referring patients to specialists when necessary and ensuring continuity of care. This coordination is vital for managing complex health conditions and improving patient outcomes.

Recent Developments/Awareness Programs:- Several key players and governments are rapidly adopting strategic alliances, such as partnerships, or awareness programs for the treatment:-

· In February 2022, Hamad Medical Corporation (HMC) launched the first Radiopharmaceutical Laboratory in Doha, followed by the commencement of Nuclear Treatment of tumors. The new laboratory, located at HMC's National Center for Cancer Care and Research (NCCCR), will provide cancer patients with diagnostic and therapeutic care locally, including various MRI services.

· King Faisal Specialist Hospital and Research Centre (KFSH&RC) in Saudi Arabia has signed a non-binding MoU with Oracle to advance the digitization of the healthcare sector. The collaboration aims to accelerate the application of EHR technology and improve digital transformation in the Saudi healthcare sector.

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Conclusion

In conclusion, primary care physicians are indispensable to the healthcare systems of the MENA region. By addressing the challenges and harnessing the opportunities, the region can build a robust primary care framework that improves health outcomes and enhances the quality of life for its populations. The journey towards a healthier future in the MENA region hinges on the strength and resilience of its primary care physicians.