Market Scope

Market Research Future or MRFR believes that the sugar-free gummies market growth will be thriving at a rate of 16.26% between 2023 and 2032. The sugar-free gummies market is also anticipated to achieve a valuation of USD 7.109 Billion by 2032.

Growth Boosters and Impediments

The Sugar-Free Gummies market trend has been witnessing a significant and growing trend in recent years as consumers increasingly prioritize health-conscious choices and seek alternatives to traditional sugary snacks. This trend can be attributed to a heightened awareness of the negative health effects associated with excessive sugar consumption, including obesity and diabetes. As a result, consumers are gravitating towards sugar-free gummies, which offer the familiar chewy and fruity experience without the guilt of added sugars. Additionally, advancements in food technology have led to improved taste and texture of sugar-free gummies, making them a more appealing option for health-conscious individuals. This market trend is expected to continue its upward trajectory as health and wellness considerations remain a top priority for consumers.

Diabetes is now one of the top reasons of concern for the public, with an accelerated number of people affected by extremely high blood sugar. Some of the top causes of this condition include consumption of an unhealthy diet that includes oily or junk food and the adoption of a stressful and hectic lifestyle.

The soaring concerns with regard to diabetes, surging healthcare costs and the health benefits offered by sugar-free gummies will be favorable for the worldwide market. The rise in consumers’ health consciousness paired with the escalating need to cater to the sweet tooth encourages them to go for sugar-free gummies.

In the last few years, health organizations have been approving the incorporation of sugar substitutes, including acesulfame, Saccharin, stevia, aspartame, hydrogenated starch hydrolysates, sorbitol and sucralose, in gummies. Therefore, the manufacturers are spending significantly on these ingredients to be infused into their products. Also, extensive use of natural sweeteners in gummies is the latest trend among manufacturers.

Segmental Review 

Different types of sugar-free gummies are Gummy worms, Gummy bears, Gummy rings and Gummy cherries. The biggest share in the sugar-free gummies market is the gummy bears, which will also gain the highest growth rate in the years to come. Kids are especially fond of eating gummy bears, in line with the availability of a variety of gummy bears in the market.

End-users highlighted in the MRFR study are children and adults. Kids are the key consumers of sugar-free gummies and the segment can expect to attain the highest CAGR in the given period. Manufacturers are aware of this and hence, pack these candies in colorful and eye-catching packaging.

Distribution channels covered are store-based and non-store-based. The store-based sub-segment has the largest market share.

Regional Insight

North America will retain its dominant position throughout the evaluation period and will capture a robust growth rate between 2020 and 2027. A significantly favorable aspect is the considerable consumer awareness about different options in sugar-free products available in the market. The strong gains can also be accredited to the significant health consciousness among consumers and the high focus on their well-being. Consumers’ desire to maintain the balance between health and their craving for confectionaries is also prompting them to opt for sugar-free gummies. The expansive base of affluent brands offering extensive lines of sugar-free gummies in the region should further augment the market position in subsequent years.

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Asia Pacific will be progressing at a rapid pace in the coming years, with strong support from emerging nations like Malaysia, South Korea, Japan, India, and China. These nations are now some of the top prime hubs for the majority of the international brands, given the mounting popularity of sugar-free products among consumers. Advancing economic standards along with the soaring interest in exploring new food items will also bolster the market expansion rate in the ensuing years.

Eminent Vendors

Ferrero S.p.A.-Trolli, Brach's (Italy), Church & Dwight Co. Inc.-Vitafusion (US), Mondelēz International, Inc.-Sour Patch (US), Jelly Belly Candy Company-Jelly Belly (US), Specialty Food Association, Inc.-Candypeople (US), August Storck KG-nimm2 (Germany), Diamond CBD-Relax (US), MBTKSA-Tropicana Slim (Saudi Arabia), Mederer GmbH (Germany), Albanese Confectionery Group Inc. (US), Haribo of America, Inc. (US), Just Brands-JustCBD (US), Katjes Fassin GmbH + Co. KG (Germany), The Gummies Co (US), Strictly CBD (US) are the most affluent contenders in the worldwide market for sugar-free gummies.

Recent News

January 2022

PanTheryx, a brand focused on immune and digestive health products, has launched two sugar-free probiotic gummies, adding these to its TruBiotics series for adults as well as children. These are the first gummy supplements under the company’s product line, and feature clinically-reviewed Bacillus probiotic strain, B. subtilis DE111, with digestive health advantages linked to its ability to enhance populations of various beneficial bacteria, back better gut barrier function, and facilitate digestion via enzyme production.

The Sugar-Free Gummies Market report provides a comprehensive analysis of the burgeoning market for sugar-free gummy candies, offering valuable insights into the industry's current landscape and future prospects. It delves into market trends, key players, and their strategies, while also examining factors driving the demand for sugar-free gummies, such as the growing health-conscious consumer base and increasing concerns about sugar-related health issues. The report also highlights product innovations, market segmentation, and regional dynamics, aiding businesses in making informed decisions and capitalizing on the expanding market opportunities within the sugar-free gummies sector.

Key Players are:

Ferrero S.p.A.-Trolli Brach's (Italy), Church & Dwight Co. Inc.-Vitafusion (US), Mondelēz International Inc.-Sour Patch (US), Jelly Belly Candy Company-Jelly Belly (US), Specialty Food Association Inc.- Candypeople (US), August Storck KG-nimm2 (Germany), Diamond CBD-Relax (US), MBTKSA-Tropicana Slim (Saudi Arabia), Mederer GmbH (Germany), Albanese Confectionery Group Inc. (US), and Haribo of America Inc. (US).

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